A digital content marketing agency that works exclusively with dealerships in the South Florida area. Curates and publishes content on dealership website blogs and social media platforms.
Position: Senior Content Writer
Responsibilities:
- Wrote weekly articles for our dealerships like Kia, Chrysler, Dodge etc. about their products and AI enhancements to inform consumers and increase dealership sales.
- Conducted test drives of new models to report on its performance and safety standards for consumers. Attended auto shows and collected video and still footage for media coverage.
- Responsible for excellence in craft and adherence to established copy standards meeting both corporate requirements and product-specific marketing campaign demands.
- Utilized WordPress, a content management system, to publish articles.
- Coached a team of writers on article writing, editing, and publishing with CMS and HTML
- As a Team Editor, edited articles of other colleagues in my team to meet company standards.
Samples:
Miami Lakes Automall Kia Blog – byline redacted